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YouTube’s ability to embed links and annotations within videos is leading new forms of interactivity.

Take, for instance, a new 30-level “Spot the Difference” game based on the Oscars (start playing by watching the video above). By highlighting areas of the frame and linking those to different videos, YouTube user “copyrighthater” has put YouTube to a use that might never have been anticipated. The question: will these “YouTube games” ever be more than passing fads?

[via BoingBoing]

More YouTube Resources from Mashable

- 20+ Firefox Plugins for Enhancing Your YouTube Experience

- Beyond YouTube: 10 Top Video iPhone Apps

- YouTube TOOLBOX: 30+ YouTube Resources & Site Integration Tools

—Related Articles at Mashable | All That’s New on the Web:iPhone to Offer YouTube VideosVideoTag is a Game for Funny YouTube ClipsYouTube’s Videocracy Reveals the Future of Online VideoLights Off on your iPhone: First Native GameOrb Beats YouTube Mobile To MarketSuper Bowl on YouTubeSGN Game Feed and Upcoming MySpace Game Bar

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The Super Bowl is watched by over 40% of households in the U.S., and last year’s game between the Giants and Patriots broke 97.5 million viewers. So one has to ask - are there really that many football fans in the U.S.?

The answer is: probably not. But people don’t just tune in for the game, but for the commercials as well. Year after year, some of the most memorable commercials of all time appear during the timeouts and halftime breaks.

But it’s not just Bud Light frogs; some incredible technology and Internet companies have put out paradigm-shifting commercials that have yet to fade from our memories. Below are 15 of the most memorable, entertaining, and important commercials from past Super Bowls, in reverse chronological order.

And after enjoying these clips, don’t forget to check out the latest Super Bowl news: Anheuser-Busch Gets a Blog Just in Time for the Super Bowl.

1. 2008 CareerBuilder “Follow Your Heart” Commercial

It’s such a simple but resonating message: follow your heart. Careerbuilder has had some of the best Super Bowl commercials in recent years, and “Follow Your Heart” doesn’t disappoint. Of course their parent company, Tribune Co., recently went bankrupt, so you might not see Careerbuilder blowing a cool $3 million this year…

2 & 3. 2008 E*Trade “Banking Baby” Commercials

These commercials are still airing. They are just that popular. Maybe it’s because that baby has swagger. I just can’t put my finger on it.

4. 2006 Sprint “Crime Deterrent” Commercial

Who the hell needs an iPhone when you have crime deterrent? Someone needs to build that iPhone app, quick!

On that subject, who would honestly be surprised if Apple has an iPhone commercial in the Super Bowl?

5. 2005 Rejected “GoDaddy Girl” Commercial

GoDaddy made quite a stir with this commercial. No, this commercial never aired (Fox rejected it), but its lack of airing was indeed memorable, as it was one of the boldest commercials after the “Wardrobe Malfunction” of the year before.

6 & 7. 2005/2006 CareerBuilder “Office Monkeys” Commercials

This commercial was a major hit for Careerbuilder. They even wrote a book called Cube Monkeys, which they give out for free if you visit their Chicago office. Careerbuilder intelligently followed up 2005 with another brilliant monkey commercial during Super Bowl XL (the embedded video includes both commercials).

8. 2002 Yahoo! “Talking Dolphin” Commercial

I know what you’re thinking - Wait, Yahoo! had a Super Bowl commercial? About Dolphins? Well, they did, and it’s a pretty good one. That dolphin knows what he’s talking about.

Perhaps this commercial is memorable because it reflects on a time when Yahoo! was the top dog of the Internet, rather than being the butt of every blogger’s joke. Perhaps we shouldn’t judge Yahoo! CEO Carol Bartz by the sale price she gets from Microsoft, but from the quality of Yahoo’s next Super Bowl commercial. I predict that will be during Super Bowl M.

9. 2001 E*Trade “Ghost Town” Commercial

The year before, 17 different dot coms spent $2,100,000 each for 30 seconds of airtime. See how much good that did?

E*Trade was one of the few survivors. Even now, it can still afford Super Bowl commercials. This commercial was really a slap in the face of some of the dot com busts, including the company behind the next commercial.

10. 2000 Pets.com Puppet Commercial

Was it a good commercial? No. Is it the epitome of the Dot Com Bubble? Yes. And that’s why the Pets.com commercial is memorable.

11. 2000 E*Trade “Wasted $2 Million” Commercial

At least they knew they were wasting millions. But they’re still standing, and you can only respect that. They also had the famous “Money out of the Wazoo” commercial that year as well.

12. 1999 Apple “HAL 2000″ Commercial

Apple’s spoof of 2001: A Space Odyssey pokes fun at another technological milestone: the Y2K Panic. Do you remember buying canned food just in case the world’s computer system crashed? HAL 2000 and the Macintosh would have had a field day with that.

13. 1999 Monster.com “When I Grow Up” Commercial

Now THIS is how you do a commercial. This commercial is one that aired for years because it struck a sensitive nerve in all of us. Monster had a winner with this commercial, and although Careerbuilder had the better commercials later on, Monster still has the larger market share.

If we learned anything from the dot com bust, it’s this: Super Bowl commercials don’t make you into a dominant company.

14. 1984 Apple Macintosh Commercial

Apple’s “1984″ ad is by leaps and bounds one of the most impactful Superbowl commercials of all time. People harped on that commercial when it was first shown, but it launched the Macintosh brand and brought Apple into fleeting prominence. The commercial is still one of the most viewed commercials of all time.

15. 1976 Xerox Monk Commercial

It may be tough to remember, but the Xerox 9200 was revolutionary for its speed and stability in creating photocopies. You couldn’t print, email, or Twitter out documents in 1976, but you could copy at a rate of two pages per second. This commercial hopefully gives you a sense of how far technology has gone.

Even though this Superbowl is nearly worthless without my beloved Chicago Bears, the commercials rarely disappoint. In many cases, Internet and technology companies purchasing Super Bowl commercials is a horrendous waste of money (i.e. Pets.com). But for the smart companies, it can be the ultimate platform to launch a new product (i.e. Apple).

So what do you expect to see from technology companies in this year’s Super Bowl? Let us know in the comments!

—Related Articles at Mashable | All That’s New on the Web:Super Bowl on YouTubeRate Super Bowl Ads in Real-Time on Hey NielsenBear Vs Colt MySpace WidgetSuper Bowl Ads on Hulu. Why Not the Game?McDonalds YouTube Contest Launched20+ Sites For The Best Super Bowl EverSuper Bowl Ads from Meebo, Meez, Multiply, Plaxo, Technorati and RockYou

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An unusual mistake on the part of Google this morning: the search engine reported, for a short spell at least, that every site on the web “may harm your computer”. Reports from Twitter suggest the issue was global and lasted perhaps 20 minutes.

It’s interesting to consider the potential economic losses to companies: with Google reportedly serving “millions of searches per minute”, users being encouraged not to click on search results for even a short period could have a significant impact.

The issue is now resolved, and we’ll await Google’s explanation of why such a massive error would occur.

[image courtesy hubspot]

—Related Articles at Mashable | All That’s New on the Web:Google Blames Human Error for Malware Warning MistakeWorldDevils is Digg for Bad GuysChina’s Evil Censorship Continues: Bans LiveJournalGoogle Talk Button; Google Desktop for MacThe Google PC Has Arrived (Sort Of)Google Search Now on Windows Mobiles, TooGoogle Sued for Patent Infringement

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Live Nation, which dropped Ticketmaster in favor of its own ticketing system earlier this month, is feeling the pinch today as a rush of fans seeking tickets for Phish’s summer tour slam the site. The system is rendering error messages and simply not loading for many customers as they attempt to checkout.

As usual, Twitter search tells the story best, as users voice their frustrations and vow to never use the service again:

Of course, a timed release of tickets for a popular event will put pressure on any website, but for Live Nation, the issues are embarrassing and notable given the recent switch from Ticketmaster.

—Related Articles at Mashable | All That’s New on the Web:Report: Madonna to Leave Warner Brothers RecordsUnwired Nation Turns Your Site Content into a Phone CallBebo Nation Launches: Million Dollar Homepage on a Map?Vocal Nation Releases Version 2, with Anti-Digg Voting SystemGoogle’s Actions and Reactions to Phishing on MySpaceUstream & Intel Live Coverage of Developer Forum Featuring Dr. Gordon MooreMusic Nation and BetsGoWild Launch Facebook Apps

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Searching for people or applications on Twitter? Good luck with that. Since Twitter offers little in the way of people search features (though they now have a suggestion tool), your search for interesting and dynamic people to follow and applications to use could be a giant time suck.

Thankfully there are more than a few third-party resources that you can turn to for finding new people to follow, and new tools to help you do what Twitter won’t let you. We’ll shed a little light on these 15 directories by separating them into four categories: applications, people, politics, and strictly business.

Applications

Twitter Fan Wiki

Overview: The apps section of Twitter Fan Wiki is like Wikipedia for Twitter apps, so it’s for you, buy you mentality, making it the most robust in terms of applications listed, but potentially the most unreliable if entries aren’t current. Applications are broken down into three categories: desktop apps, web apps, and mobile apps. And with subcategories under each heading, Twitter Fan Wiki makes it easy to drill down to just the apps you want to research.

What you might like: There are lots and lots of applications, so you’re bound to happen upon something new and cool that you didn’t even know existed.

What you won’t get: There’s a limited feature set, which means you can rate, sort, or comment on applications. Listings just include links and a short text description, so it’s impossible to get a good overview of each apps feature set without clicking through to the actual websites.

Twitdom

Overview: Twitdom, which launched with 50+ apps and now houses more than 300, uses Wordpress as a platform to display information on Twitter applications and let users navigate category types via tabs to find desktop, mobile, or web apps, browser plugins, and mashups.

What you might like: Application profiles. Each application has a short profile that also lists related applications. Users can also comment on or rate the applications. And even though it’s easy to miss, users can view the highest rated applications across the site by clicking the Popular link at the top of the site.

What you won’t get: Birdseye view. There’s plenty of applications to choose from, but it’s hard to get a good overview of the entire collection. This makes it especially difficult to sort through the growing list if you’re just browsing and don’t know exactly what you want.

Twtbase

Overview: Similar to Twitdom, Twtbase also houses their database of applications within Wordpress and divvies them up into either the web, mobile, desktop, or browser plug-in buckets.

What you might like: The thumbnail view. Each application has a screenshot, displays current rating, and number of votes. Twtbase also has a Site of the Day page that features one app per day.

What you won’t get: Selection. It’s difficult to ascertain exactly how many apps Twtbase has, but this reviewer estimates they’ve got about 80 applications in their database.

Twitter Forge

Overview: An offshoot of the Twittown blog, Twitter Forge is probably the most basic of the bunch but highlights everything Twitter related. The directory lists apps by categories like geo-locators, games, instant message, mobile devices, and web services. Each category displays associated apps with short descriptions where users can rate the app via the up/down arrow, add their comments, or view the apps total points.

What you might like: Variety. The Twitter Forge collection goes beyond just apps to include other unique Twitter related items.

What you won’t get: Current information. A lot of the entries haven’t been updated in awhile, which means that you probably won’t find the most current apps here.

Twapps

Overview: In the same vein as Twtbase, Twapps highlights each app with a thumbnail image and comment content on the home page. Users can navigate category tabs to search for desktop apps, Firefox plugins, mobile, and web apps.

What you might like: Look and feel. The site is easy on the eyes, and since there’s only about 90 apps listed you won’t get overwhelmed by selection.

What you won’t get: Ratings. Unlike similar application databases, Twapps won’t let you add a rating or display related applications.

People

Twellow

Overview: When we last wrote about Twellow they had already indexed over 300,000 twitter users and now they’re up to 842,000 plus people in their database. Users can search by bio, name, location, or category to return a results set with related individuals, their Twitter stats, and their tweets. Any Twitter user can add themselves, modify their profile to include social links, edit Twitter info, add themselves to more categories (max 20), and include an extended bio.

What you might like: Filtering. This could be an advantage or disadvantage, but Twellow automatically sorts people by their number of followers, though you also have the option to filter by recent activity or verified user. If you’re already listed, you can verify it’s you, and if you’re not listed you can add yourself to the directory.

What you won’t get: Updated bios. Besides looking like the yellow pages (ick), Twellow doesn’t seem to automatically update your Twitter bio or name if you happen to change your info on Twitter. It’s a minor detail, but if Twellow wants to be THE tweeple directory than accurate information should be a priority.

Just Tweet It

Overview: Just Tweet It is a pretty basic do-it-yourself directory where anyone can add themselves to the list. The site uses Wordpress as a platform and lets users view tweeters by directory type.

What you might like: Listings appear to be on a first come first serve basis, so just because Scoble out ranks you in followers, doesn’t mean he’ll show you up on Just Tweet It. You can also subscribe to individual directories by email, should you need to stay on top of new additions.

What you won’t get: Organization. Individual directories are a little hard to sort through, since there are no filtering options, and the information on each user is limited to their Twitter URL, avatar, and short description. The site also lagged in terms of load time, which might indicate that even more growth could make the site difficult and frustrating to use.

Twitter Packs

Overview: The semi-controversialTwitterPacks is a wiki style directory originally started by Chris Brogan about a year ago. People are organized in packs by topic, interest, location, company, and events. I’ve pretty much avoided the site since I added myself to a few packs last year and discovered shortly there after that I had been deleted by someone else, but that was all ages ago. Now that the dust has settled, TwitterPacks could be just the thing you need to find great people to follow on Twitter.

What you might like: Unique packs. Category types are endless, with the Interest packs including everyone from fitness buffs to gardening gurus, so it’s the perfect place for hobbyists to add themselves or connect with like minded individuals. Plus, the convenient Autopack tool lets you follow and unfollow Twitter users based on their pack.

What you won’t get: A plethora of information. The people in packs are bountiful, but the information is limited — TwitterPacks simply includes a link to the Twitter profile.

Politics

GovTwit

Overview: Curious about how government agencies and their staffers are using Twitter? Check out GovTwit. This no frills table directory lists tweeters by government agency and includes a link to their Twitter account and blog.

What you might like: Quality. It’s a great way to quickly find the typically tight-lipped types on Twitter.

What you won’t get: Features. Since it’s just table of names, there’s no search functionality, and minimal information available on the people in question.

Tweetminster

Overview: Find and discover the politicos from across the pond with Tweetminster, a site that lets you view who’s tweeting by party, activity, and tags. You can also view party breakdown percentages, and a livestream of all Tweetminster tweeple.

What you might like: Quick search. You can search for a member of parliament by postal code or constituency, and you can even make email requests to encourage non-tweeters to join the coop. Results include Twitter stats, last tweet, and a Tweet tag cloud.

What you won’t get: Party equality. Of course it’s not Tweetminster’s fault, but currently 50% of tweeters are in the Labour party (25% Conservative and 25% Liberal Democrat).

Tweet Congress

Overview: Tweet Congress is a niche service for finding tweeting Congressmen and women by location or name. Search results return a list of tweeters and non-tweeters alike with twitter stats, contact information, and a way to add your name to a petition. You can also view by party, or check out the tweeters on a state map, which lets you mouse over each state to see the ratio of tweeting to non-tweeting representatives, as well as a list view of best represented and most tweeting states.

What you might like: Instant Access. If you login to the site, you can opt to follow representatives right from the site. And like Tweetminster, there’s also a livestream that you can subscribe to.

What you won’t get: Satisfaction. You’ll quickly discover that most of your state’s representatives are quiet on the Twitter front.

Strictly Business

Legal Birds

Overview: With Legal Birds, you’ll get a nice solid directory devoted to lawyers, academics, and or legal professionals on Twitter. The site displays results in list view, grid view, or map view, and offers abbreviated Twitter related stats (eg. TT = Tweets Today). You can also search from the 421 legal tweeters by type, rank in relation to followers, or most recent tweets.

What you might like: Specialization. You can search for tweeting legal professionals by practice areas like intellectual property and communications law.

What you won’t get: Diversity. That one’s obvious.

Analyst Twitter Directory

Overview: This big list of analysts, maintained and updated frequently by SageCiricle, sorts professionals in alphabetical order by firm with links to their Twitter profile.

What you might like: It’s fresh. The list is constantly updated, making it a comprehensive source for tweeting analysts.

What you won’t get: Features. It’s just a list.

Book Trade People on Twitter

Overview: This directory, from High Spot Inc, is another gigantic list of Twittering professionals in the book trade including book publishers, literary agents, bookstores, author services, and book reviewers.

What you might like: Quantity. I bet you didn’t realize just how many of these book worms were using Twitter.

What you won’t get: Authors. For some reason this category is missing from the list.

Twitter Fan Wiki - Minor Celebrities

Overview: The Minor Celebrities section of Twitter Fan Wiki categorizes the almost famous by profession and includes bloggers, CEOs, writers, musicians, and television twitterers.

What you might like: Instant access to your lesser know heroes.

What you won’t get: 100% certainty. Since it’s a wiki that anyone can contribute to, there’s no guarantee that some of these tweeps are legit.

More Twitter Resources From Mashable

- 25+ Celebrity Twitter Users

- FOLLOW FAIL: The top 10 Reasons I Will Not Follow You in Return on Twitter

- HOW TO: Quiet the Twitter Noise

- HOW NOT TO: Build Your Twitter Community

—Related Articles at Mashable | All That’s New on the Web:Twitter Adds GMail Contacts ImportQuick Fix For Twitter TroublesTwitter Launches Suggestions ToolTwitter Relaunches Blazing Fast People SearchHow Messed Up Is Twitter For You Right Now? [Poll]The Secret to Twitter, Part IITwitter Launches People Search

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Once one of the hottest startups around, Joost, has lost a lot of its flare lately. The hype definitely died when they did a 180 in strategy, deciding to focus on a web version of their video client, and the fact that they still offer significantly lesser amount of quality content than their biggest competitor, Hulu, didn’t help either (although I will say that Joost is infinitely better for me because, unlike Hulu, it works outside of the US.)

Their iPhone application seems to be doing well, though; today the folks at Joost announced that their free iPhone and iPod Touch application has been downloaded over one million times. It’s not a record breaking figure in itself, but considering that Hulu still doesn’t have an iPhone application (despite last year’s rumors), Joost is at least ahead in this department. Their iPhone application has received a significant update lately, including several performance and stability fixes and a better interface.

It’s not going to be enough to turn the tide, though. If you trust Compete’s numbers, Hulu is way ahead of Joost (at least if you consider the website only, which is what Joost is now focusing on), and it’s growing faster (see graph below.)

Joost’s video viewer, P2P technology behind it (*edit: sorry about that, Joost no longer uses P2P technology for delivering video content) and the interface is superior to most competitors. If they were only able to solve that little problem of getting more (decent) content, they’d probably be doing much better.

—Related Articles at Mashable | All That’s New on the Web:Joost Invitations: 2000+ SentJoost Gets Heavy.comJoost Acquires OnTheToob for Custom Show RSS FeedsJoost Invites UpdateJoost API, Joost Widgets!Joost’s Newest Partner: A Powerful Talent AgencyCoke Rolls Out First Ad Widget on Joost

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Ah, GDrive, the mythical, all-encompassing online storage solution that will practically render most of your hardware obsolete. At least that’s what the legend says; my bet is that it will be another free online storage service, just with more storage and less crap: just like Gmail was (compared to the competition) when it first came to be.

We’ll see who was right soon enough, because GDrive is now moving from “rumor” stage to “somewhat founded rumor” stage. A blogger found out references to something called GDrive in a piece of Google’s code.

The code snippet in question looks like this (important parts highlighted by me):

// Localized product category of GDrive

_CI_messages.CI_GDRIVE_CATEGORY = ‘Online file backup and storage‘;

// Localized short description of GDrive (1st

// of 2 description lines)

_CI_messages.CI_GDRIVE_DESCRIPTION_1 = ‘GDrive provides reliable storage for all of your files, including photos, music and documents’;

// Localized short description of GDrive (2nd

// of 2 description lines)

_CI_messages.CI_GDRIVE_DESCRIPTION_2 = ‘GDrive allows you to access your files from anywhere, anytime, and from any device - be it from your desktop, web browser or cellular phone‘;

Furthermore, there’s some evidence on GDrive in a PDF tutorial titled “GDrive on Cosmo Getting Started Guide,” found by Google Blogoscoped. It seems to be an internal how-to on GDrive usage; it might be fake, but together with the code snippet found above, it makes for solid rumor material.

—Related Articles at Mashable | All That’s New on the Web:GDrive for Google Apps Closer to Reality?“Googley Blues” Video: What Happened to Gdrive?GoogleDrive.com: Future Home of GDrive?GDrive is Here; This Time We’re Not Kidding…Is Google’s “GDrive” Finally On the Way?Rumor: Google Looking To Purchase CNET?Google Dropping Postini Employees in Year-End Layoffs?

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Social bookmarking site Ma.gnolia is having a very rough day. The service has been taken completely offline, with data corruption and loss that “will take days, not hours,” to fix. Here’s the full note from Ma.gnolia’s Larry Haff, posted to the site’s homepage, explaining the situation:

Dear Ma.gnolia Community Members or Visitor,

Early on the West-coast morning of Friday, January 31st, Ma.gnolia experienced every web service’s worst nightmare: data corruption and loss. For Ma.gnolia, this means that the service is offline and members’ bookmarks are unavailable, both through the website itself and the API. As I evaluate recovery options, I can’t provide a certain timeline or prognosis as to to when or to what degree Ma.gnolia or your bookmarks will return; only that this process will take days, not hours.

I will of course keep you appraised here and in our Twitter account.

Most importantly, I apologize to all of you who have made Ma.gnolia a home for your bookmarks and community. I know that many of you rely on Ma.gnolia in your day to day work and play flow to safely host you bookmarks, keeping them available around the clock, and that this is a difficult disruption.

Sincerely,

Larry

The site is a distant competitor to the likes of Del.icious, but seems to have a fairly devoted base of users. We were really intrigued by the company’s decision to go open source last year, allowing anyone to launch their own social bookmarking service. For user’s sake, we hope the service can be restored soon!

The company is urging users to follow their Twitter account for updates.

h/t to coxy

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Quick, what’s your favorite Super Bowl advertiser? If you said Anheuser-Busch then today’s news might add a little extra gallop to your trot. Perfectly timed with all the Super Bowl commercial hype, Anheuser-Busch has just released AB-Extras.com, a blog-like site that aims to take you behind the scenes of their highly anticipated spots.

Ab-Extras gets you up close and personal with video footage of Joe Pytka, the Director of the commercials, Robin Wiltshire, the Clydesdale trainer, and even the Clydesdales themselves.

The social media property also includes content from and links to Anhueser-Busch’s Flickr, blip.tv, and YouTube accounts, as well as a Social Media Newsroom. Plus, you can watch and share sneak peaks of each of the three commercials scheduled to air on football’s big day.

With Conan O’Brien in the mix, I have to believe that at least one of these ads won’t disappoint us come Sunday. As for the site itself, we’re not sure how Anheuser-Busch plans to evolve and refresh content over time, or whether or not they’ll eventually enable comments, though we did ask and we’ll update the post when we know more.

More Social Media Resources From Mashable

- The 22 Step Social Media Marketing Plan

- 35+ Examples of Corporate Social Media in Action

- How to Develop a Social Media Plan for Your Business in 5 Steps

- Why Brands ABSOLUTELY DO Belong on Twitter

—Related Articles at Mashable | All That’s New on the Web:Super Bowl on YouTubeBud.tv Gets Another Year to Prove ItselfRate Super Bowl Ads in Real-Time on Hey NielsenBear Vs Colt MySpace WidgetSuper Bowl Ads on Hulu. Why Not the Game?McDonalds YouTube Contest Launched20+ Sites For The Best Super Bowl Ever

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Here’s the short description of Snipt: it’s like Twitpic for source code. As opposed to uploading a picture and sharing a short URL though, Snipt lets you upload source code in any of dozens of programming languages, formats it, and then generates a short Snipt.org URL you can share on Twitter.

Snipt obviously could be used beyond Twitter though – it’s an incredibly quick and easy way to post your source code online, either to just make it available for others to download, or perhaps to help troubleshoot a problem. Snipt lets you include line numbers with your code as well to make it easy to navigate and discuss.

While I love Snipt’s simplicity, what would be great to see is a directory of source code that’s neatly organized into each programming language for everyone to access. If Snipt takes off and lots of code gets shared, this would be the next logical direction for the site to move in.

The site was created by the founders of The College Blog Network, a user-generated directory of blogs at different universities around the world.

Additional Twitter Resources from Mashable

- Twittermania: 140+ More Twitter Tools!

- 20+ Great Twitter Tools for Firefox

- Tweets to Go: 35+ More Twitter Resources for Your Phone

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